Column Wrap for Amenity Area at 22 Bishopsgate, London
Project Overview:
Signbox was recently commissioned to create a vibrant and eye-catching column wrap. The wrap sits in the amenity area at the iconic 22 Bishopsgate building in London. This project followed our many previous successful engagements with the building. These include the creation of a comprehensive signage and wayfinding package for the entire building. It also includes signage and wayfinding for the Horizon 22 viewing platform at its pinnacle.
Client Brief:
The client sought a bold and playful design to enliven the amenity area of the building. The goal was to create a visually engaging column wrap that would serve as a striking focal point within the space, enhancing the overall aesthetic and providing a dynamic visual experience for occupants and visitors.
Design Concept:
The design concept, created by Project Orange, focused on delivering a wrap that would be both vibrant and energetic, using a palette of bright hues to create a lively atmosphere. The wrap was to feature bands of vivid reds, oranges, and yellows, arranged in a pattern that would convey a sense of movement and playfulness. The intention was to infuse the amenity area with a sense of warmth and excitement through the use of bold colours and dynamic design.
Technical Specifications:
- Dimensions: 3600mm high x 3720 circumference
- Design: Bands of vibrant red, orange, and yellow hues
- Material: High-quality adhesive vinyl
Execution:
- Design Development:
- Concept Art: Initial designs were crafted to explore different configurations and arrangements of the colour bands. The goal was to balance vibrancy with visual harmony, ensuring the wrap would stand out without overwhelming the space.
- Client Collaboration: Close collaboration with the client ensured that the final design aligned with their vision for the amenity area, incorporating feedback and making adjustments as needed.
- Material and Printing:
- Adhesive Vinyl: Selected for its durability and high-resolution print quality, adhesive vinyl was used to ensure the wrap would maintain its vibrant colours and finish over time.
- Printing: High-quality printing technology was employed to achieve the precise colour reproduction and clarity required for the wrap.
- Installation:
- Preparation: The column surface was carefully prepared to ensure optimal adhesion and a smooth application process.
- Application: Expert installation was conducted to apply the wrap seamlessly around the column, ensuring alignment and a flawless finish.
Outcome:
The completed column wrap has successfully transformed the amenity area at 22 Bishopsgate into a visually stimulating space. The use of vibrant red, orange, and yellow bands creates a lively and inviting atmosphere, adding a playful element to the area. The wrap not only enhances the aesthetic appeal of the space but also serves as a dynamic visual feature that captures attention and adds character to the building’s amenities.
Conclusion:
This project exemplifies Signbox’s ability to create impactful and engaging design solutions that enhance the spaces we work in. The vibrant column wrap at 22 Bishopsgate stands as a testament to our commitment to delivering high-quality, visually compelling designs that meet and exceed client expectations. The success of this project reinforces our reputation for excellence in both design and execution.
