Signbox Ltd have been appointed as the corporate signage provider to leading audio visual and video conferencing systems integrator, proAV. The appointment follows a rebranding exercise with the company changing its name from Asysco to proAV.
Signbox was chosen to manufacture and install the corporate signage for proAV’s three regional offices at Egham, Birmingham and Manchester.
Adhering to proAV’s new brand guidelines, which were developed by design consultancy 3 Men and a Suit, Signbox has produced corporate signage, wayfinding and internal signage as well digital glass manifestations for the multiple sites.
Signbox have also produced vinyl graphics for the company’s numerous commercial vehicles. Mark Bartlett, managing director for Signbox comments, “Twenty-five years ago we started out as a vehicle livery company and perhaps contrary to current perception it is a service we are keen to continue offering as part of our extensive portfolio of signage products and expertise”.
Mike Phillpot, Marketing & Multimedia Coordinator for proAV comments, “We see the signage provided by Signbox as a great opportunity to express our new brand identity and to symbolise inspiration within the business environment.
“We have a long and valued relationship with Signbox and they have helped us successfully re-brand in the past. So the decision to continue benefitting from their wealth of experience and high quality work was an easy one for the company to make.”
All aspects of the project were completed on time, successfully and on budget. Phillpot continues, “As we officially went live with the name change on 1st April 2010, it was paramount that the external signage was then in place. As a result, staff and clients alike have taken to the new brand extremely well which has helped in our drive for new business as well as successfully maintaining ongoing relationships.”